In our world, people and families have today the desire to live together extraordinary moments,something that create memories, in short theyare looking for unique experiences.

In our world, people and families have today the desire to live together extraordinary moments, something that create memories, in short they are looking for unique experiences.

Our company consists of a team of internationally renowned experts who work with entertainment & leisure brands taking customers to live moments that go far beyond mere fun.

Our company consists of a team of internationally renowned experts who work with entertainment & leisure brands taking customers to live moments that go far beyond mere fun.

We create entertainment experiences for largereal-estate projects


VISION

Our Vision is to bring moments of joy and entertainment to the lives of people.

EXPERTS

Our team of industry experts enables us to deliver impactful products and business opportunities to investors and stakeholders.

EXPERTS

Our team of industry experts enables us to deliver impactful products and business opportunities to investors and stakeholders.

MISSION

Our mission is to develop and manage themed attractions and retail businesses with the world’s leading partners and brands.

Three maincategory services


Content Creation

We adapt or create branded concepts for well known brands. We use their IP (Intellectual property) to deliver new experiences to customers.

Feasability and Assesment

Understanding the feasibilities of a concept is fundamental in delivering high quality concepts that are successful and sustainable.

Operations Management

Together with the world’s leading management companies, we deliver high performing management activities that focus on quality, efficiencies and safety of the properties we manage.

Management Company for brandsin the entertainment sector


Ludens Management & Entertainment was created to match a recognized need in the Chinese Entertainment industry.

Seeing the strong anticipated growth in the sector, Ludens was created by putting toghether a team of international experts in the design and theme park management business. We work with leading content, technology and architecture partners to maintain our products relevant, international and of the highest quality.

We are currently working with several international brands, and we are developing their market entrance into the Chinese market.

In 2020 we will have launched two new retail concept and begun the management of Theme Park projects in various destinations throughout China. Our team remains committed to excellence and international standarts of business.

Our team


Claus
Frimand

GENERAL MANAGER

With over 35 years of experience in the tourism and leisure industries, including a number of theme park openings, Claus has worked in 10 countries and managed large, culturally diverse team of up 50 different nationalities. Claus’ work includes Ferrari World Abu Dhabi, Disneyland Paris, the latest 20th Century Fox World, amongst many other projects world-wide.

Agata
Aiazzi

DESIGN MANAGER

+10 years of experience in Italy and China in Architecture and Design Industry. Worked in large-scale urban development projects in residential, commercial, tourism and leisure sectors with experience also in industrial and education architecture. Agata provides creative leadership direction for all Luden’s projects. Great problem solving and strong ability to find creative solutions that always maximize the overall project impact and funcionalities.

Alberto
Grimme

MARKETING MANAGER

Seasoned Marketing Manager with Worked with leading finance, fashion and F&B brands and aided their entrance strategy and market penetration in over 10 countries. As an entreprenuer, Alberto has built several companies in design, fashion and hospitality and continues to learn and gain experience through consultancies and extended educations programs.

Marcello
Tsai

CHINA MARKET SPECIALIST

Senior International Real Estate & Financial Capital Management expert, with nearly 20 years of experience in strategic consulting and business development for large scale urban planning projects in the Industrial and Tourism/Culture sectors. Marcello also managed Trans-national & Cross Regional Projects that included the building and operations of multi-function urban projects. He has a masters of technology from Politecnico of Milano, Italy.